Eddy Badrina, CEO, Eden Green Technology, Texas, USA
Disruptive CEO Nation Podcast with Allison K. Summers
Episode 142 Eddy Badrina, CEO, Eden Green Technology, Texas, USA
Vertical farming is not a new idea. However, Eddy Badrina, CEO of Eden Green Technology is taking a novel approach that takes all the efficiencies of a greenhouse and adds the density of vertical farming that no other company does to provide produce that is affordable, partly because of its unique distribution model.
Since running the company in 2019, retailers, researchers, cities, and governments have discovered how Eden Green Technology’s turnkey solutions can help them establish food safety, food independence, and sustainable farming, unlike any previous AgTech solution.
Eddy’s background and education give him the foundation for cultivating deep relationships to support his person mission. His purpose and gifts include scaling organizations and understanding the cultural and global impact of their work.
Our conversation includes wisdom from his education, operating other companies and the unique thinking behind Eden Green Technology’s fast scaling. Highlights include:
The customers for Eden Green are the private labels and distributors that provide the private labels to retailers and grocers.
The history of being co-founder of Buzz Shift.
The three-step process used for scaling a company.
The funding process and going out to raise $100 million in the next three to six months.
The new locations for the greenhouse modules.
The goal of having greens from harvest to your fridge in 72 hours and it lasts for weeks.
Enjoy the show!
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