Lindsey Allard, CEO & Co-Founder Playbookux
Disruptive CEO Nation Podcast with Allison K. Summers
Episode 121 Lindsey Allard, CEO & Co-Founder Playbookux, New York
Lindsey Allard, CEO and co-founder of PlaybookUX, knows the importance of finding unbiased user research. Lindsey is a former product manager for three innovation-based startups and has built a product that primarily serves product managers and user researchers.
Her software is a video-based user feedback application that streamlines the user feedback process. The company started by serving small and medium-sized businesses, freelancers, and nonprofits and offers multiple price points. Major corporations are now part of the company’s growing portfolio.
Highlights of our conversation include:
The importance of user research democratization.
How AI can provide a new level of user testing to companies of all sizes.
Using AI can also remove creeping bias in user testing results.
The slow and steady approach to building the company with her co-founder spouse led them to be fully self-funded.
The philosophy of product excellence and how it led to organic, product-based growth.
Being an entrepreneur is a marathon, not a sprint, and consistency is a key to success.
Enjoy the show!
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