Dec. 9, 2025

Ep 317: Vision to Reality: Lessons from 200+ Tech Launches with Erin Rollenhagen, Founder & CEO People-Friendly Tech; Des Moines, IA, USA

Ep 317: Vision to Reality: Lessons from 200+ Tech Launches with Erin Rollenhagen, Founder & CEO People-Friendly Tech; Des Moines, IA, USA

What’s the secret to creating tech that people not only use but love?

 

In this episode, I have the pleasure of sitting down with Erin Rollenhagen, founder of People Friendly Tech, to discuss her journey of creating innovative tech solutions that drive real behavioral change. Erin shares the importance of emotional engagement in tech products, offering a fresh perspective on why technology should move people, not just serve them.

 

We dive into the challenges of scaling a tech company, her approach to leadership, and how her new book, Love at First Launch, provides a roadmap for visionary leaders looking to bring extraordinary tech to life.

 

Here are some highlights:

-Emotional Engagement in Tech: Erin explains why successful products aren’t just functional—they must connect with users on an emotional level to create lasting impact.

-The Importance of Leadership in Tech Projects: Explore the leadership principles that drive successful tech launches, including clear communication and team alignment.

-Creating Tech Products People Love: Find out how to identify the emotional core of your product and use it to engage users and drive loyalty.

-Leveraging AI and Data Insights for Smarter Decision-Making: Understand how to integrate AI and data insights into your tech solutions to help businesses make more informed, strategic decisions.

 

 

About the guest:

Erin Rollenhagen is the founder and CEO of Entrepreneurial Technologies and People Friendly Tech, a company specializing in custom technology solutions, including apps, software, and AI integrations. With nearly 20 years of experience in the tech industry, Erin has led over 200 successful product launches, helping businesses create innovative products that drive meaningful change. She is passionate about building tech that not only solves problems but also connects with users on an emotional level. Erin is also the author of Love at First Launch, a guide for visionary leaders looking to bring extraordinary tech to life.

 

Connect with Erin:

 

Website: https://peoplefriendlytech.com/

Linkedin: https://www.linkedin.com/in/erin-rollenhagen-b4b7317/

 

 

 

Connect with Allison:

Feedspot has named Disruptive CEO Nation as one of the Top 25 CEO Podcasts on the web, and it is ranked the number 6 CEO podcast to listen to in 2025! https://podcasts.feedspot.com/ceo_podcasts/

LinkedIn: https://www.linkedin.com/in/allisonsummerschicago/

Website: https://www.disruptiveceonation.com/ 

 

#CEO #leadership #startup #founder #business #businesspodcast 


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