What if you could turn customer anxiety into confidence and boost conversions with just a few simple design changes? Today we talk about understanding user behavior through data science, and how it can dramatically improve your digital marketing strategy. Join me for a captivating conversation with Mia Umanos, founder of Clickvoyant, where she uncovers the magic behind data science and human behavior. Mia’s expertise lies in understanding the nuances of user experience—how design choices and ...
What’s the secret to creating tech that people not only use but love? In this episode, I have the pleasure of sitting down with Erin Rollenhagen, founder of People Friendly Tech, to discuss her journey of creating innovative tech solutions that drive real behavioral change. Erin shares the importance of emotional engagement in tech products, offering a fresh perspective on why technology should move people, not just serve them. We dive into the challenges of scaling a tech company, her app...